The Howlin’ Wolf is holding a benefit Saturday, Sept. 10 to raise funds for those affected by the floods in the state this year. The event will feature food trucks and over a dozen bands.
Organizer Martha Alguera, administrative assistant in the president’s office at Loyola, said that she hopes to raise a substantial amount of money, no less than $10,000.
Outside the president’s office, Alguera is a music event producer, who knows artists as well as workers in the local New Orleans music industry. Saxophonist Khris Royal’s family and musician Jon “Papa” Gros’s father and sister, Alguera said, “lost everything.”
“The bands were basically chosen after I sent out a mass email to band leaders and a Facebook post,” Alguera said. “I had most of their emails from personal and professional connections. I’ve done a couple other fundraisers with some of these bands. I’ve booked them to play other venues. [I] am personal friends with them.”
WHIV 102.3 FM will be a promotional sponsor for the event, running public service announcements leading up to the event as well as having DJs participate in the event.
While food trucks will be donating a share of their profits to the charity effort, proceeds of the event will be going to Second Harvest Food Bank and families impacted by floods.
“I know when devastation happens, New Orleans musicians can be counted on to pitch in,” Alguera said.
The event will take place at The Howlin’ Wolf, located at 907 Saint Peter Street. Tickets cost $25 and can be purchased here.